What Is the AUPP - And Why It Matters for Your Piercing
When it comes to choosing a piercing studio, credentials matter - especially in an unregulated industry like body piercing in New Zealand. At Platinum Point, we don’t just meet minimum standards - we align with the highest in the region.
That’s why we’re proud to be a member of the Australasian United Professional Piercers (AUPP) - the peak professional body representing the best of the piercing industry in both Australia and New Zealand.
But what does AUPP membership actually mean for you?
What Is the AUPP?
The AUPP is an organisation dedicated to raising the standards of body piercing through education, safety, and ethical practice. Its members commit to:
Using only implant-grade, biocompatible jewellery
Maintaining ongoing professional development
Operating ethically and transparently
Not just anyone can join - AUPP membership is vetted and reviewed by a panel of experienced industry professionals. It’s not a paid badge. It’s earned through consistent, verified excellence.
Why It Matters for Your Safety
Many piercing studios operate without any oversight - meaning anyone can pick up a needle and call themselves a piercer. That’s why affiliations like the AUPP are crucial.
At Platinum Point, being part of the AUPP reflects our commitment to:
Hospital-grade hygiene: Backed by clinical training in aseptic technique
Ongoing education: Staying ahead of the latest safety and anatomical knowledge
Jewellery you can trust: Every piece meets AUPP standards for material quality
Client-first ethics: Your comfort and safety always come before profits or trends
When you see the AUPP logo, you know you’re in the hands of a professional - not just someone who pierces.
Leading the Way in NZ
While the AUPP is based in Australasia, its standards align with international leaders like the APP (Association of Professional Piercers in the US). As one of the few New Zealand-based studios with AUPP membership, we’re proud to help lead the way for safer, more ethical piercing across Aotearoa.
For our clients, it means peace of mind - knowing their piercing is performed in a purpose-built, clinically clean space by someone who doesn’t just know the trends, but understands the science behind the process.
What to Look For in a Professional Studio
If you’re shopping around for a piercing in Auckland - or anywhere in New Zealand - here are a few AUPP-inspired questions to ask:
Are they appointment-only, or do they allow walk-ins that risk cross-contamination?
Do they use single-use, sterilised needles - not piercing guns?
Can they tell you what jewelry materials they use, and show proof?
Is the studio clean, calm, and private - or rushed and crowded?
Are they happy to answer questions, or do you feel pressured?
If the answers make you uneasy - keep looking. Your body deserves better.
Want the Best? Book with a Verified Professional
At Platinum Point, our AUPP membership isn’t just a logo - it’s our operating standard. From your first inquiry to your final check-in, we prioritise your comfort, your safety, and your piercing journey.
Ready to experience the difference? Book your appointment here.
Got questions? Contact us — we’re always happy to help.